Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
Knjiga Green to Gold Daniela C. Estyja i Andrewa S. Winstona poslovna je analiza o tome kako okolišna pitanja pretvoriti iz troška, regulatorne obveze ili reputacijskog rizika u sastavni dio poslovne strategije. Autori polaze od tvrdnje da rastuća og...
Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage
Knjiga Green to Gold Daniela C. Estyja i Andrewa S. Winstona poslovna je analiza o tome kako okolišna pitanja pretvoriti iz troška, regulatorne obveze ili reputacijskog rizika u sastavni dio poslovne strategije. Autori polaze od tvrdnje da rastuća og...
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